This Privacy Policy describes how Verity Analytics ("Verity Analytics," "we," "us," or "our"), a healthcare data analytics company headquartered in the United States, collects, uses, discloses, and safeguards information obtained from visitors to our website and from the health ministries, hospitals, research institutions, and life sciences organizations we work with (collectively, "you").

By accessing or using our website or engaging our services, you agree to the practices described in this Privacy Policy. If you do not agree with these practices, please do not use our website or services.

1. Information We Collect

We collect information in the following categories, depending on how you interact with us:

CategoryExamples
Contact & Identity DataName, job title, organisation, email address, phone number
Engagement DataInformation submitted through contact forms, meeting requests, or email correspondence
Technical DataIP address, browser type, device information, pages visited, and time spent on our website (via cookies — see our Cookie Policy)
Project & Engagement DataInformation shared in the course of scoping or delivering healthcare data analytics engagements, handled under the terms of the applicable client agreement

We do not knowingly collect patient-identifiable health data through our website. Any clinical or healthcare data processed in the course of a client engagement is governed by a separate data processing agreement specific to that engagement.

2. How We Use Your Information

  • To respond to enquiries and communicate about our services
  • To operate, maintain, and improve our website and its functionality
  • To understand how visitors use our website, so we can improve content and user experience
  • To send relevant updates about our services, where you have opted in to receive them
  • To comply with applicable legal, regulatory, and contractual obligations
  • To detect, prevent, and address security or technical issues

3. Legal Basis for Processing

Where applicable — for example, for visitors and partners based in the European Union, United Kingdom, or other jurisdictions with similar frameworks — we process personal data on the basis of your consent, the necessity of processing to perform a contract with you, our legitimate interests in operating and promoting our business, or compliance with a legal obligation.

4. How We Share Information

We do not sell your personal information. We may share information in the following circumstances:

  • Service providers: with vendors who support our website, email, and business operations, under confidentiality obligations
  • Professional advisors: with lawyers, auditors, and consultants where necessary for our business
  • Legal & compliance: where required by law, regulation, legal process, or governmental request
  • Business transfers: in connection with a merger, acquisition, or sale of assets, subject to appropriate confidentiality protections

5. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this Policy, including to satisfy legal, accounting, or reporting requirements. Retention periods vary depending on the nature of the information and the purpose for which it was collected.

6. Data Security

We apply administrative, technical, and physical safeguards designed to protect personal information against loss, misuse, unauthorised access, disclosure, alteration, and destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Cross-Border Data Transfers

As a company operating across the United States, Africa, the Middle East, and other emerging markets, information we collect may be transferred to, stored, and processed in countries other than your own. Where required, we take appropriate steps to ensure such transfers are subject to adequate safeguards.

8. Your Privacy Rights

Depending on your location, you may have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information, subject to legal exceptions
  • Object to or restrict certain processing activities
  • Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the details at the bottom of this page. We will respond within a reasonable timeframe and in accordance with applicable law.

9. Cookies

Our website uses cookies and similar technologies to support functionality and understand usage patterns. For full details on the types of cookies we use and how to manage your preferences, please see our Cookie Policy.

10. Children's Privacy

Our website and services are directed at business professionals and are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The "Last updated" date at the top of this page indicates when this Policy was last revised. We encourage you to review this page periodically.

12. Governing Law

This Privacy Policy is governed by the laws of the United States, without regard to conflict-of-law principles, unless otherwise required by applicable local law.

13. Contact Us

Questions About This Policy

Email: info@veritygeeks.com

Headquarters: United States

For any questions or to exercise your privacy rights, please reach out using the email address above.